Big Business: Apple

Author: Adam Sutherland
Publisher: Hachette Children's Books
Category: Business, Infrastructure
Age Group: 12-17
Book Format: Paperback

The books cover how the business came into being, the entrepreneurs behind the success of each brand, the key facts about the industry and their impact in the global market.

Table Of Contents
1: An Apple in every home

2: The origins of Apple

3: Building the Apple brand

4: Fallout at the top

5: Steve returns to Apple

6: Riding the Internet wave

7: Apple explores music

8: The invention of the iPhone

9: There's an app for that!

10: Apple takes on publishing

11: What makes Apple products so 'must-have'?

12: What does the future hold for Apple?

13: Design your own app for the App Store!

14: Do you have what it takes to work at Apple?

15: SWOT analysis

16: Glossary

17: Further information
About Adam Sutherland
Adam Sutherland works in the media industry and his interests include business, popular culture and the world of celebrity.

(BK-9780750270908)

SKU BK-9780750270908
Barcode # 9780750270908
Brand Hachette Children's Books
Artist / Author Adam Sutherland
Shipping Weight 0.1000kg
Shipping Width 0.221m
Shipping Height 0.003m
Shipping Length 0.279m
Assembled Length 22.100m
Assembled Height 27.940m
Assembled Width 0.250m
Type Paperback

Be The First To Review This Product!

Help other Augoods users shop smarter by writing reviews for products you have purchased.

Write a product review

More From This Category