Be a Better Business Writer: 30 Smart Solutions to Save Time, be Brilliant, and Edge Out the Competition

Author: Curry, Jane,Young, Diana
Publisher: Ten Speed Press
Category: Creative Writing & Creative Writing Guides, Writing & Editing Guides, Technical Writing, Business Communication & Presentation
Book Format: Paperback

This straight-to-the-point guide identifies the 30 most critical businesswriting quandaries and offers succinct solutions.
Formatted as prompts such as When you have to critique a colleague's work and want to avoid retaliation, or When you must deliver bad news to a client and still hope to retain their business, Be a Better Business Writer helps working professionals leverage their writing skills to create more effective documents in less time. Curry and Young present 30 typical--often tricky--workplace scenarios with solutions for handling them articulately and appropriately in a letter or email. When readers are asked to put it in writing, Be a Better Business Writer can elevate their correspondence into eloquent and impactful communiques.

Table Of Contents
Introduction ix



Chapter 1:

If you want to write persuasively 1



Chapter 2:

If you want readers to actually read and respond to what you’ve written 13



Chapter 3:

If you want to write clearly and concisely 38



Chapter 4:

If you want to write with the right tone 51



Chapter 5:

If you think you should write the way you talk 57



Chapter 6:

If you want to make your writing flow 61



Chapter 7:

If you want your business writing to be more creative 70



Chapter 8:

If you think you have to create a formal outline before you start writing 72



Chapter 9:

If you know what you want to say but aren’t sure

where to start 73



Chapter 10:

If you need to write for senior management 80



Chapter 11:

If you need to share technical information 87



Chapter 12:

If you want to write procedures people can actually follow 97



Chapter 13:

If you don’t want your email to land you in jail or lose you your job 106



Chapter 14:

If you need to convey bad news 110



Chapter 15:

If you want to write financial documents that work for senior management 117



Chapter 16:

If you want to write persuasive PowerPoint presentations 136



Chapter 17:

If you want to write executive summaries, sales letters, and email that increase your win ratio 148



Chapter 18:

If you want to send a thank-you or a follow-up note 169



Chapter 19:

If you want to write resumes and cover lettersthat will get you noticed—in a good way 176



Chapter 20:

If you want to know when an email isn’t the best political choice 187



Chapter 21:

If you want to make the leap from academic to business writing without self-destructing 190



Chapter 22:

If you want to make sure your writing is right 201



Endnotes 204



Acknowledgments 207



Index 209
About Jane Curry
JANE CURRY earned her PhD in English Education from the University of Chicago. DIANA YOUNG received her PhD in English from Stanford. Their company, Curry Young Consultants, Inc., based in the Chicago area, delivers customized writing and editing services to high-profile corporate clients and to employees at every level--from the mailroom to the C-suite.

(BK-9781580082228)

SKU BK-9781580082228
Barcode # 9781580082228
Brand Ten Speed Press
Artist / Author Curry, Jane, Young, Diana
Shipping Weight 0.2700kg
Shipping Width 0.140m
Shipping Height 0.011m
Shipping Length 0.208m
Assembled Length 14.000m
Assembled Height 20.800m
Assembled Width 1.100m
Type Paperback

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